Polaris MNG Contact
The North Light

Signals worth
following.

Notes on technology, institutions, markets and the decisions connecting them.

It’s not me, it’s you: Why your employees no longer want your vintage leadership

Beyond the Hype: What Marketers Need to Know About AI and Machine Learning

Internal Communication or Internal Chaos? How to Fix the Way Your Teams Connect

Disinformation, Digital Marketing, and Business: Lessons from Germany’s 2025 Elections

How Constructive Dissent Can Supercharge Your Team’s Innovation

Harnessing Employee-Generated Content for Marketing

The Responsibility of Digital Platforms in Information Dissemination

The Institutional Consistency Paradox in the Musk-Trump Era