2025: The decisive hour for SME leaders — AI, automation and the risk of becoming irrelevant is a fast‑paced conference‑workshop for executives who refuse to miss the next tech wave. We’ll unpack why 2025 is set to widen the gap: generative‑AI adoption jumped from 55 % in 2023 to 78 % in 2024, with funding up 18.7 % year‑on‑year.

You’ll see the true cost of automation (average €16.7 per hour for automation talent in Spain) and the ROI Spanish —and especially Catalan— SMEs are already seeing; 76 % plan to boost digital spend this year. Beyond software, we’ll cover RPA, collaborative robotics and office domotics: Spain’s RPA market generates $111 M in 2024 and is growing at a 45.8 % CAGR through 2030. Expect metrics like 30‑month ROI, 20 % OPEX cuts, +12 NPS points plus extra insights on green AI, small language models and data‑compliance hacks. We’ll close with a “star‑tool toolkit” (Copilot Studio, Mistral Small, UiPath Autopilot, enterprise‑grade Home‑Assistant) and a 90‑day execution map.

Join us to turn disruption into advantage before the window slams shut.